Client & Project

Dearborn Financial Services,
Insert promoting Anti-money Laundering training solution for American Bankers Association magazine

Marketing Objective

Create an insert promoting Dearborn's comprehensive Anti-money Laundering training program and its training partnership with the American Bankers Association.

Design Objective

Design an insert using a stock photo of a mousetrap with a silver dollar as the bait. The design used a darker color pallet and bold type to alert financial services professionals of the dangers of money laundering in their industry.